Flywheel Help Center
Go to Flywheel
All Collections
Sponsored Products 101

Sponsored Products 101

Understanding the fundamentals of Sponsored Product Advertising

Krissy Axon avatar
9 articles in this collection
Written by Krissy Axon

Sponsored Products Fundamentals

Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago

Ad Types: Sponsored Products vs Sponsored Brands

Differences between SP and SB advertising
Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago
Campaign Management: Structure

Automatic Campaigns vs Manual Campaigns

Understand the differences between Auto and Manual Campaigns
Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago

Why should I run automatic campaigns?

Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago

Search Term vs Keyword

What is the difference between a Search Term and Keyword?
Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago

Keyword Match Types

Broad, Phrase and Exact Keyword Match Types
Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago
Advertising Metrics: ACoS, CPC & More

FAQs: Understanding ACoS

What is ACoS?
Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago
Campaign Performance

Why did my ACoS increase?

Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago

How do I Lower My ACoS?

What factors can cause your ACoS to be too high and how you can bring it down
Krissy Axon avatar
Written by Krissy Axon
Updated over a week ago
Flywheel Help Center
  • Teikametrics
We run on Intercom